Your Digital Marketing Coach with Neal Schaffer
As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digital marketing, social media marketing, content marketing, influencer marketing, search engine optimization (SEO), search engine marketing (SEM), blogging, podcasting, YouTube, video marketing, email marketing, marketing automation, artificial intelligence and Generative AI, as well as how to maximize digital marketing ROI from social media on sites like Facebook, Instagram, LinkedIn, Twitter, Pinterest, and TikTok.
Podcasting since 2013 • 396 episodes
Your Digital Marketing Coach with Neal Schaffer
Latest Episodes
From Idea to Exit: Building an E-Commerce Empire with Neil Twa
In today’s episode, we’re diving into the exciting world of e-commerce with Neil Twa, co-author of Almost Automated Income with FBA. Neil has spent over a decade helping businesses go from nothing to building scalable, profitable brand...
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Episode 395
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48:46
Mastering Startup Marketing: Tips for Scaling on a Budget
Navigating the complex landscape of startup marketing presents unique challenges, from building brand awareness to defining audience and managing budgets. By adopting strategic approaches, startups can transform their marketing hurdles into opp...
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Episode 394
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32:44
Revolutionizing Influencer Marketing with AI: Insights from Alexander Frolov, CEO of Hype Auditor
AI is redefining influencer marketing by enabling brands to identify the right influencers with unparalleled precision. In this episode, we discussed the transformative role of AI in influencer discovery, personalized outreach, and campaign per...
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Episode 393
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46:50
The Key to Becoming More Discoverable in 2025
This episode explores effective strategies for improving discoverability in 2025, emphasizing the importance of adapting to video content and content repurposing. Marketers are encouraged to leverage their existing assets and create tailored co...
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Episode 392
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25:58
Unlocking Counterintuitive Marketing Strategies with Nancy Harhut: Revolutionizing Marketing through Behavioral Science
What if embracing the imperfections in your brand could make it more appealing? Nancy Harhut, a leading expert in behavioral science and author of Using Behavioral Science in Marketing, joins us to reveal how counterintuitive m...
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Episode 391
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41:21